The best way to do this would be to keep updating and archiving your content regularly. Make sure to get rid of duplicate, irrelevant and low-quality content. Alternatively, you can also enrich your content with a new title or an additional bit to create evergreen content. This will clear out your library, making space for more videos.ĭecluttering will help you organize your library in a much better way. Inevitably, new content will be added to your library and while that’s important, archive the old content which won’t be used. If you’re working on a long-term video marketing strategy, updating your content is important. 2) Regularly update and archive your content Ultimately, use the naming and labelling system, which is the most suitable for your brand. The purpose of this is to make it easier for you and your team to sort out through the videos and look for specifics quickly. Alternatively, you can devise your file naming system for easier navigation. This is beneficial for those who find it easier to categorize their videos chronologically. Then, you can go through all the created keywords and refine them – delete what’s redundant or, vice versa, add the missing tags.Īdditionally, you can label your videos with the system devised by IBM called YRMODA it stands for year-month-day. Use its AI-powered keywording to tag your videos automatically. For example, Pics.io Digital Asset Management can do it. Some video management systems and libraries have in-built labelling systems, so whenever you upload a video they automatically place tags and keywords. The tags should be descriptive, accurate, and indicate the context of the video. You can also mention titles in your video descriptions, so if someone wants to find a particular video, they can search for the tag and find it. Add a list of keywords with your folder to explain the contents of the video. See how TagSpaces helps you organize your files with folders and tags: Image Source You should label your folders, so it’s easier when you look for specific videos. Filter out similar videos from your library and sort them into folders. The best way to manage your video content is to use labels and folders. Once the videos are organized be it manually or through digital asset management, it can be quite beneficial for your brand.įollow these best practices to manage your video library: 1) Organize videos with folders, tags, and keywords With video libraries, you can securely store your videos in one place, share permission with members and update content as and when required. Read also our article on how to handle large video files. A library acts as a perfect means to avoid this if you can organize it the right way. Video files are much larger than other types of content, so it’s relatively difficult to manage them in one place without exhausting your storage space or getting confused. Let’s see how you can do this in five ways. It’s essential for keeping track of your content and looking for specific videos when required. If you want to scale your video content, you will need an effective way to manage video files so you can sort and organize your videos. While starting, it’s easy to manage, but as you proceed and start producing more video content, it is challenging to organize the library. It’s gaining momentum with additional features being introduced on social media platforms, enticing brands to work harder with videos.Ī large aspect of including video marketing in your strategy is to manage video editing content the right way in a video library. Video marketing has become a popular marketing strategy for businesses worldwide.
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